Three Blind Mice: How the TV Networks Lost Their Way

By Ken Auletta

What occurred to community tv within the Eighties? How did CBS, NBC, and ABC lose a 3rd in their viewers and greater than half their annual profits?

Ken Auletta, writer of Greed and Glory on Wall road, tells the gripping tale of the decline of the networks during this epically scaled paintings of journalism. He chronicles the takeovers and government coups that grew to become ABC and NBC into resources of 2 mega-corporations and CBS into the fiefdom of 1 guy, Larry Tisch, whose obsession with the base line should be either bracing and appalling.

Auletta takes us contained in the CBS newsroom at the evening that Dan quite went off-camera for 6 lethal mins; into the screening rooms the place NBC programming wunderkind Brandon Tartikoff watched of his brightest clients for brand new sequence thud disastrously to earth; and into the boardrooms the place the 3 networks have been attempting to come to a decision even if tv is a public belief or a funds cow.

Rich in anecdote and gossip, scalpel-sharp in its perceptions, 3 Blind Mice chronicles a revolution in American company and pop culture, person who is altering the realm on either side of the tv display.

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Quickly after the may well associate assembly he was once lunching with ABC activities president Dennis Swanson. “How are issues going? ” requested Murphy. “Great,” acknowledged Swanson. “But I want Cap towns wouldn’t sell off at the previous ABC quite a bit. ” Tom Murphy mentioned this tale to a senior Cap Cities/ABC administration amassing early that summer time, after which extra: “You be aware of who’s guilty? Me. I’m going to forestall. It’s time to finish the complaining. We’re one corporation! ” — 6 THE CREEPING TAKEOVER OF CBS, iciness TO summer season 1986 — The Tisches started to stroll with a little bit a swagger within the wintry weather and spring of 1986, for famous person and gear observed their CBS inventory purchases. At a celebration on the Tavern at the eco-friendly to honor a e-book written by means of Don Hewitt, the administrative manufacturer of CBS’s 60 mins, correspondent Morley more secure ambled as much as Bob Tisch, who instantly well-known the well-known face and fixed out a hand. “Hi, boss! ” acknowledged the impish more secure. inside CBS, Morley Safer’s comic story was once no giggling topic. via January of 1986, Loews owned 12 percentage of CBS. because the greatest CBS shareholder, Bob’s brother, Larry, used to be not only one other director. however, in the beginning Larry Tisch in most cases listened to CBS chairman Tom Wyman, changing into anything of a confidant. “It’s very lonely to be leader government of a giant company and never have someone to speak to,” acknowledged Tisch. “I imagine i've got an enter there now that's valuable to the corporate. ” Wyman cultivated Tisch, calling or jogging the block to the Loews places of work usually. Wyman stated he was once thankful: “It’s splendidly handy being 300 yards away. His secretary type of blows you thru. It can provide a pleasant feeling. ” whilst investor Marvin Davis met with Wyman in February and proposed to shop for CBS for $160 a proportion, one of many few administrators Wyman consulted earlier than officially rejecting the supply was once Larry Tisch. So comfortable have been Wyman and Tisch that the CBS chairman invited his biggest shareholder to fulfill together with his administration team—Broadcast crew president Gene F. Jankowski, files staff president Walter R. Yetnikoff, and Publishing crew president Peter A. Derow. Wyman volunteered to have every one guy stopover at Tisch, yet Tisch stated he could fairly come to them. After the preliminary conferences, Tisch felt freer to satisfy back, and may invite every one govt to lunch two times, joined through Bob Tisch. by way of that iciness, Larry Tisch used to be additionally seeing loads of senior vice chairman for finance Fred J. Meyer, might be Wyman’s closest good friend within the corporation. The extra Larry and Bob Tisch discovered approximately CBS, the extra bothered they grew to become. From Fred Meyer they discovered that CBS’s genuine property expenditures for 1985 have been $30. nine million. Why, they questioned, did CBS personal the thirty-six-story Black Rock development if it was once additionally renting house all over the place city? And why did it have those long term, non-cancellable rentals? The Tisches have been changing into agitated. “I heard, or Bob heard, or an individual heard, that Wyman desired to take the eating place downstairs and switch it into an worker cafeteria,” complained Larry Tisch. He speedy calculated a lack of condo sales amounting to might be $500,000 every year, plus an extra $1 million to transform the gap.

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